India is famous for its rich food culture, traditional recipes, and wide variety of spices. Moreover, from everyday dal and vegetables to biryani, paneer, curry, and special festive dishes, spices play an important role in Indian cooking. As a result, the demand for quality packaged spices has increased over the years. Consequently, several established companies now offer different varieties of masala products, making it easier for consumers to explore the best masala brands in India for their cooking needs.
If you are searching for the best masala brand in India, this detailed guide will help you explore some of the most popular Indian spice brands, their parent companies, product ranges, and business backgrounds.
In addition, we have included 11 well-known companies that have established their presence in the Indian spice market. Whether you want to know about a trusted masala company, explore popular spice products, or compare different brands, this list will help you understand the market better.
List of Top 10+ Masala Brands in India – All Popular Spice Companies
There are many manufacturers offering whole spices, powdered spices, blended masalas, and ready-to-use seasoning products. However, some brands have gained wider recognition because of their product range, distribution networks, traditional recipes, and brand reputation.
Here are 11 popular names among the top masala brands in India.
1. Everest Spices
Everest is one of the most recognised spice brands in India. The company started its journey in 1967 when founder Vadilal Bhai Shah registered the Everest brand and introduced products such as Milk Masala, Garam Masala, and Tea Masala.
Everest Food Products Pvt. Ltd. has established a strong presence in the Indian packaged spice market. Moreover, its products are widely available through retail stores, supermarkets, and various online shopping platforms.
Popular Products:
- Everest Garam Masala
- Everest Kitchen King Masala
- Everest Chaat Masala
- Everest Pav Bhaji Masala
- Everest Chole Masala
- Everest Turmeric Powder
- Everest Red Chilli Powder
- Everest Coriander Powder
Company Details:
- Brand Name: Everest
- Company: Everest Food Products Pvt. Ltd.
- Established: 1967
- Headquarters: Mumbai, Maharashtra
- Product Category: Pure spices and blended masalas
Everest is a popular choice among households for everyday cooking spices and special masala blends. Moreover, its long-standing presence and extensive product range have helped establish it as an important name in the Indian spice industry.
2. MDH Masala
MDH, also known as Mahashian Di Hatti, is one of India’s oldest and most recognised spice brands. Its history dates back to 1919, and the company has developed a strong identity through traditional Indian spice blends.
MDH offers a wide range of products to suit different regional cuisines and everyday cooking needs. Moreover, its masalas are widely used to prepare North Indian dishes, curries, snacks, and restaurant-style recipes.
Popular Products:
- MDH Garam Masala
- MDH Kitchen King
- MDH Chana Masala
- MDH Deggi Mirch
- MDH Meat Masala
- MDH Dal Makhani Masala
- MDH Shahi Paneer Masala
- MDH Chaat Masala
Company Details:
- Brand Name: MDH
- Company: Mahashian Di Hatti Pvt. Ltd.
- Established: 1919
- Headquarters: New Delhi, India
- Product Category: Ground spices and blended masalas
MDH has maintained its position in the packaged spice market through its traditional recipes and wide range of products. It is frequently considered when consumers compare popular Indian masala brands.
3. Catch Spices
Catch is a well-known Indian spice brand associated with the DS Group, also known as Dharampal Satyapal Group. The Catch spices business began in 1987 and gradually gained recognition in the Indian market. Moreover, its modern packaging and convenient spice products helped the brand develop a distinctive identity among consumers.
One of the distinctive features of Catch is its sprinkler packaging, which makes it easier to use certain spices while cooking or serving food.
Catch Masala Company Details:
- Brand Name: Catch
- Parent Group: DS Group
- Spice Business Started: 1987
- Business Category: Packaged spices, seasonings and food products
- Headquarters of DS Group: Noida, Uttar Pradesh
Popular Products:
- Catch Black Pepper
- Catch Chaat Masala
- Catch Garam Masala
- Catch Red Chilli Powder
- Catch Turmeric Powder
- Catch Coriander Powder
- Catch Table Salt
- Catch Mixed Herbs
Catch is a well-established choice among consumers looking for convenient packaged spices and seasonings. Moreover, its diverse product range and innovative packaging options have helped it create a distinctive identity in the Indian spice market.
4. Tata Sampann
Tata Sampann is a food brand from Tata Consumer Products Limited. It entered the market in 2016 with a range of food products, including pulses and other everyday kitchen essentials. Its product portfolio also includes packaged spices and blended masalas.
Moreover, the brand benefits from Tata’s well-established business network and offers a diverse range of products to meet the needs of modern Indian households.
Popular Products:
- Tata Sampann Turmeric Powder
- Tata Sampann Red Chilli Powder
- Tata Sampann Coriander Powder
- Tata Sampann Garam Masala
- Tata Sampann Kitchen King Masala
- Tata Sampann Chana Masala
Company Details:
- Brand Name: Tata Sampann
- Parent Company: Tata Consumer Products Limited
- Brand Launch: 2016
- Headquarters: Mumbai, Maharashtra
- Product Category: Food products, spices and blended masalas
Tata Sampann is a popular choice among consumers who prefer quality packaged food products from a well-established Indian company. Moreover, its trusted brand reputation makes it a recognised name in the Indian food market.
5. Aashirvaad Spices
Aashirvaad is a popular food brand owned by ITC Limited. The brand is widely known for its wheat flour and has expanded into several food categories, including spices.
Aashirvaad offers a wide variety of powdered spices and blended masalas to meet everyday Indian cooking needs. Moreover, its well-established distribution network ensures that these products are easily accessible to consumers across different parts of India.
Popular Products:
- Aashirvaad Turmeric Powder
- Aashirvaad Red Chilli Powder
- Aashirvaad Coriander Powder
- Aashirvaad Garam Masala
- Aashirvaad Sambar Masala
- Aashirvaad Kitchen King Masala
Company Details:
- Brand Name: Aashirvaad
- Parent Company: ITC Limited
- Business Category: Food and packaged consumer products
- Headquarters: Kolkata, West Bengal
- Product Category: Flour, spices and food products
Aashirvaad is a well-known household brand that offers a wide range of products. Moreover, its convenient packaged cooking ingredients make everyday meal preparation easier for consumers.
6. Badshah Masala
Badshah Masala is a well-established Indian spice brand that began its journey in 1958. Moreover, originally developed by Jhaveri Industries, the brand has gained recognition for its traditional spice blends and aromatic masalas.
Badshah offers products for preparing popular Indian dishes, including biryani, chole, pav bhaji, and other traditional recipes. Dabur India acquired a majority stake in Badshah Masala in 2022.
Popular Products:
- Badshah Garam Masala
- Badshah Pav Bhaji Masala
- Badshah Chaat Masala
- Badshah Biryani Masala
- Badshah Chhole Masala
- Badshah Kitchen King Masala
- Badshah Rajwadi Garam Masala
Company Details:
- Brand Name: Badshah Masala
- Original Business: Jhaveri Industries
- Established: 1958
- Majority Stake Acquirer: Dabur India
- Product Category: Indian spices and blended masalas
Badshah is a popular choice among consumers who enjoy traditional Indian flavours. Moreover, its wide variety of blended spices has helped establish the brand as a recognised name in the Indian packaged masala market.
7. MTR Foods
MTR Foods is a well-known Indian food brand that began its journey in Bengaluru in 1924. Moreover, with a long history of offering traditional South Indian food products, the company has gradually expanded its presence into various packaged food categories.
MTR is particularly recognised for its South Indian spice powders, instant mixes, and ready-to-cook products. It is now part of Orkla India.
Popular Products:
- MTR Sambar Powder
- MTR Rasam Powder
- MTR Bisi Bele Bath Masala
- MTR Garam Masala
- MTR Chutney Powder
- MTR Puliogare Powder
- MTR Curry Powder
Company Details:
- Brand Name: MTR
- Original Establishment: 1924
- Parent Company: Orkla India
- Origin: Bengaluru, Karnataka
- Product Category: Spices, instant mixes and packaged foods
MTR is especially popular among consumers who prepare South Indian dishes at home. Its traditional recipes and convenient food products have helped it develop a strong market presence.
8. Eastern Condiments
Eastern Condiments is a well-known Indian spice brand with a strong presence in Kerala and other South Indian markets. Moreover, established in 1983, the company has gained recognition for its traditional spice blends and a wide range of regional food products.
Eastern offers an extensive range of spices for preparing traditional Kerala-style and other Indian dishes. Moreover, its product portfolio includes individual spice powders as well as ready-to-use masala blends for convenient cooking.
Popular Products:
- Eastern Garam Masala
- Eastern Sambar Powder
- Eastern Chicken Masala
- Eastern Meat Masala
- Eastern Fish Masala
- Eastern Turmeric Powder
- Eastern Chilli Powder
- Eastern Coriander Powder
Company Details:
- Brand Name: Eastern
- Original Establishment: 1983
- Parent Group: Orkla India
- Origin: Kerala, India
- Product Category: Spices and blended masalas
Eastern became part of the Orkla India business following its acquisition by MTR Foods in 2021. Subsequently, the businesses merged in 2023, strengthening their presence in the Indian food market. Today, Eastern continues to be a recognised name for traditional regional spices and masala products.
9. Aachi Masala
Aachi Masala, founded by A. D. Padmasingh in 1995, is a well-known Indian spice brand. Moreover, it offers traditional cooking ingredients and convenient packaged food products for different regional tastes and everyday needs.
The brand has a particularly strong presence in South India and offers a wide range of spice powders, curry masalas, and ready-to-cook products.
Popular Products:
- Aachi Chicken Masala
- Aachi Mutton Masala
- Aachi Sambar Powder
- Aachi Rasam Powder
- Aachi Biryani Masala
- Aachi Chilli Powder
- Aachi Turmeric Powder
- Aachi Garam Masala
Company Details:
- Brand Name: Aachi
- Company: Aachi Group
- Founder: A. D. Padmasingh
- Established: 1995
- Headquarters: Chennai, Tamil Nadu
- Product Category: Spices, masalas and ready-to-cook products
Aachi has expanded beyond India and now serves customers in several international markets. Furthermore, its growing global presence has helped strengthen the brand’s recognition. Moreover, its extensive range of traditional spice blends has made it a recognised choice for preparing authentic South Indian dishes.
10. Zoff Spices
Zoff is a modern Indian spice brand that has gained popularity through its packaged spice products and growing online retail presence. Moreover, the company focuses on offering a wide range of ground spices, blended masalas, and conveniently packaged products to meet the needs of modern households.
Zoff has also promoted modern spice-processing methods, including cool grinding technology, as part of its product positioning.
Popular Products:
- Zoff Turmeric Powder
- Zoff Red Chilli Powder
- Zoff Coriander Powder
- Zoff Black Pepper
- Zoff Garam Masala
- Zoff Biryani Masala
- Zoff Kitchen King Masala
- Zoff Cumin Powder
Company Details:
- Brand Name: Zoff
- Company: Zoff Foods Pvt. Ltd.
- Business Category: Packaged spices and blended masalas
- Origin: India
- Sales Channels: Retail and online marketplaces
Zoff is a suitable option for consumers who prefer modern packaged spice products. Additionally, it offers an alternative to traditional masala brands, giving customers more choices when exploring different spices and blends.
11. Pushp Masale
Pushp Masale is an Indian spice brand based in Indore, Madhya Pradesh. It is known for its spice powders and traditional blended masalas, especially products associated with regional Indian cooking.
Moreover, the company offers a diverse range of products for households that use different spice combinations in everyday cooking as well as in preparing special recipes.
Popular Products:
- Pushp Jeeravan Masala
- Pushp Garam Masala
- Pushp Chaat Masala
- Pushp Kitchen King Masala
- Pushp Turmeric Powder
- Pushp Red Chilli Powder
- Pushp Coriander Powder
Company Details:
- Brand Name: Pushp Masale
- Company: Pushp Brand Spices Pvt. Ltd.
- Headquarters: Indore, Madhya Pradesh
- Product Category: Ground spices and blended masalas
- Market Presence: Retail and packaged spice market
Pushp is particularly recognised in central India and is a useful name to consider when exploring regional Indian spice manufacturers.
Top 10+ Masala Company Names in India – Quick Comparison
The following table provides a quick overview of the companies and their associated brands. It is useful for readers who want to compare the leading manufacturers and identify their parent business groups.
| No. | Masala Brand Name | Company / Parent Group |
|---|---|---|
| 1 | Everest | Everest Food Products Pvt. Ltd. |
| 2 | MDH | Mahashian Di Hatti Pvt. Ltd. |
| 3 | Catch | DS Group |
| 4 | Tata Sampann | Tata Consumer Products Ltd. |
| 5 | Aashirvaad | ITC Limited |
| 6 | Badshah | Jhaveri Industries / Dabur |
| 7 | MTR | Orkla India |
| 8 | Eastern | Orkla India |
| 9 | Aachi | Aachi Group |
| 10 | Zoff | Zoff Foods Pvt. Ltd. |
| 11 | Pushp | Pushp Brand Spices Pvt. Ltd. |
The 10 leading masala company names, along with the additional eleventh brand, represent a selection of established and recognised businesses in the Indian spice industry. However, this list is intended for informational purposes only and should not be considered an official ranking based on sales, market share, or overall business performance.
How to Choose the Best Masala Brands in India?
Choosing a suitable spice brand depends on your cooking habits, taste preferences, budget, and product requirements. Moreover, different manufacturers offer a variety of flavours, product qualities, and spice combinations to suit different consumer needs.
Before purchasing, consider the following points:
1. Ingredient Information: First, check the ingredient list and product description to understand what each spice contains.
2. FSSAI Details: Additionally, verify the manufacturer’s details and applicable FSSAI licence information on the packaging.
3. Packaging Quality: Finally, choose properly sealed packs to protect spices from moisture and contamination.
4. Manufacturing Date: Always check the manufacturing date and best-before information.
5. Brand Reputation: Compare customer feedback, product consistency, and the company’s market presence.
6. Price and Quantity: Compare the price per gram or kilogram rather than looking only at the packet price.
7. Product Variety: Choose a manufacturer that offers the specific spices and masala blends you regularly use.
There is no single best masala brand that suits every household. Therefore, comparing products from different companies can help you identify the most suitable option for your kitchen. Additionally, considering taste, ingredients, quality, and price can make your selection easier.
How to Identify a Pure Masala Brand?
Many consumers prefer a pure masala brand because spices are an essential part of everyday cooking. However, the word “Pure” printed on a packet should not be the only reason for trusting a product.
Here are some important things to check before purchasing packaged spices:
- Read the complete ingredient list.
- Check the manufacturer’s name and address.
- Look for the applicable FSSAI licence details.
- Check the packaging seal and product condition.
- Verify the manufacturing and best-before dates.
- Purchase products from reliable shops or authorised online sellers.
- Look for relevant quality certifications and testing information where available.
Although a brand’s reputation can help build consumer confidence, it does not necessarily guarantee the quality of every product. Therefore, consumers should carefully evaluate individual products, check their ingredients, and review the available quality information before making a purchase.
Frequently Asked Questions (FAQs)
Everest, MDH, Catch, Tata Sampann, Badshah, and Aachi are among the well-recognised spice brands in India. However, choosing the right brand depends on several factors, including the specific product, flavour, price, and personal taste preferences.
Some widely recognised brands include Everest, MDH, Catch, Tata Sampann, Aashirvaad, Badshah, MTR, Eastern, Aachi, and Zoff. Pushp is another popular regional brand.
There is no single winner in India’s packaged spice market. However, companies such as Everest, MDH, DS Group, ITC, and Tata Consumer Products enjoy strong brand recognition and offer products for different consumer preferences.
Several established companies, including Everest Food Products, MDH, DS Group, ITC, Tata Consumer Products, Orkla India, Aachi, Zoff, and Pushp, offer a wide range of packaged spices and blended masalas for different cooking needs.
Everest, MDH, Catch, Aashirvaad, and Tata Sampann offer different powdered spices and blended masalas suitable for everyday cooking. Compare individual products before selecting one.
Catch is a well-established Indian spice brand associated with DS Group. Moreover, it offers a diverse range of products, including powdered spices, blended masalas, seasonings, and conveniently packaged sprinkler bottles for easy use in everyday cooking.
Several established brands, including MDH, Everest, Badshah, MTR, Eastern, Aachi, and Pushp, offer a variety of traditional spice blends. Moreover, their product ranges cater to different regional cuisines and everyday Indian cooking needs.
Conclusion
India has a diverse packaged spice industry, with companies catering to different regional tastes and cooking requirements. Moreover, from well-established names such as Everest and MDH to modern brands such as Zoff, consumers have plenty of options when choosing spices and blended masalas.
Furthermore, the 11 companies discussed in this article provide a useful starting point for exploring the Indian spice market. Although each brand has its own product range, business background, and market presence, all offer consumers different choices to suit their cooking needs.
Therefore, whether you are comparing the best masala brand, searching for reliable spice manufacturers, or researching a masala brand name for your next purchase, it is important to consider several factors. For example, check the product ingredients, packaging, quality information, and price before making a decision. Additionally, keep your personal taste preferences and cooking requirements in mind.
Overall, we hope this guide to popular Indian masala companies and their products helps you understand the available options and make a more informed purchasing decision.